IMN - About Our Company

IMN - About Our Company

Press Release Archive


IMN to Provide Learning Opportunities for Better Email Marketing at DSA’s 2015 Annual Meeting

IMN's Email Newsletter Service Can Help Direct Sellers Unify Their Content Marketing Strategy


IMN Seeking Marketers’ Input for 2015 Content Marketing Survey

Take IMN's Content Marketing Survey to Help Further Industry Research



Digital Marketing Company IMN to Attend CUNA’s 2015 Marketing and Business Development Council Conference

IMN's Loyalty Driver Can Help Credit Unions Meet Community and Compliance Expectations



IMN to Exhibit at #IFA2015 to Promote Better Franchise Communication

Connect with IMN to Learn How to Better Connect with Customers and Franchisees


15 Candles On Our Cake

IMN Celebrates 15 Years of Expertise and Success in Digital Marketing


Michelle Larter, IMN Direct Selling Expert, Wants to Talk #DSChange with You

IMN to Host a Twitter Q&A with Industry Expert to Discuss Changes in Direct Selling Industry: Tweet Questions to @mlarter Using Hashtag #DSChange


IMN Study Reveals Banking and Financial Services Marketers Struggle to Integrate Content Marketing Efforts With Compliance

Results From IMN's Survey Indicate Marketers Value Content Marketing But Lack a Strategic Approach


IMN Study Reveals Nearly Half of Content Marketers Cite Room for Improvement in Developing Authoritative Content

Results From Digital Marketing Company’s Annual Survey Indicate Shoestring Content Marketing Budgets are Causing Marketers to Run Ad-hoc Programs


Register to Win a Tablet PC an Hour at IMN's 2014 NADA Booth!

Picking up a tablet PC just got a whole lot easier for 2014 NADA Convention attendees.


Progress In 2013 Poised To Propel IMN Into The Future

'Year in Review' Reveals Expanded Product Offerings, Accolades, New Opportunities Ahead


Reynolds Acquires Digital Marketing Company IMN

Reynolds Will Take Advantage of IMN's Content Marketing and Newsletter Expertise

Reynolds Will Take Advantage of IMN’s Content Marketing and Newsletter Expertise


IMN and the Content Marketing Institute to Lead Live Twitter Chat on Content Marketing at 12 noon on Thursday, August 8

Two Content Marketing Experts to Lead Discussion on the State of the Industry and Results of IMN's Second Annual Content Marketing Survey

Two Content Marketing Experts to Lead Discussion on the State of the Industry and Results of IMN’s Second Annual Content Marketing Survey


IMN Reveals that Content Marketing is a Priority for 90 Percent of Marketers, but Represents Less Than 10 Percent of Marketing Budgets

Results From Digital Marketing Company's Second Annual Survey Indicate More Content Marketing Programs in Place, but Room for Program Maturity Remains


IMN Wins 2013 Direct Selling Association Ethos Award for Partnership

Digital Marketing Company's Email Newsletter Recognized by the DSA for Advancing the Goals of the Direct Selling Community


IMN Named a 2013 Direct Selling Association Partnership Award Finalist

Multiple Direct Selling Organizations Nominate Digital Marketing Company to Recognize Impact of Its Email Newsletter


IMN Editorial Director to Moderate New England Motor Press Association/Massachusetts Institute of Technology Conference

Craig Fitzgerald will Guide Discussion Amongst Panel of Experts Addressing This Year's "Mass v. Efficiency: Hitting the Automotive Sweet Spot" Theme

Craig Fitzgerald will Guide Discussion Amongst Panel of Experts Addressing This Year’s “Mass v. Efficiency: Hitting the Automotive Sweet Spot” Theme


IMN Educates Dealers on Big Data’s Role in the Automotive Industry at the 2013 Digital Dealer Conference

Attendees to Learn to Squeeze More Out of the Data in Their Dealerships' Dealer Management System to Send Targeted and Informed Campaigns


ShelfGenie and Floor Coverings International Solve Common Franchise Communication Challenges with IMN’s Digital Marketing Platform

Customizable Email Newsletter Enables Franchisees to Better Engage with Customers, Push Leads Through the Sales Funnel and Ensure Consistency of Brand Messaging


IMN Teaches Distributors How to Retain Customers and Secure Residual Sales at the Direct Selling Symposium 2013

Direct Selling Professionals Learn About the High-Impact Tools and Technology Applications of the Trade


IMN Highlights Three Tips for Content Marketers to Avoid Trademark Infringement

Insight Designed to Help Companies Fine Tune Content Best Practices and Prevent Legal Penalties


IMN Introduces Loyalty Driver Premier to Enable Auto Dealers to Sell Smarter, Not Harder

Fully Managed Service Delivered Through a Single Platform Allows Dealers to Combine DMS and Behavioral Data for Proactive Email Marketing Campaigns

Fully Managed Service Delivered Through a Single Platform Allows Dealers to Combine DMS and Behavioral Data for Proactive Email Marketing Campaigns


IMN Reveals that 78 Percent of Marketers Say Content Marketing is a Priority

Market Insights From Digital Marketing Company's Recent Survey Indicate Opportunities for SMBs to Improve Content Marketing Strategies


IMN and Digital Dealer Examine the Best Ways to Capture Automotive Customer and Prospect Attention between Purchases

Webinar to Cover Best Practices for Launching and Optimizing Newsletter Initiatives


IMN Explores Whether Auto Dealers Can Replace SEO with Social Content at the 2012 Digital Dealer Conference

Attendees to Learn to Wring More Value Out of Social Marketing Strategies to Increase Website Traffic and Sales


IMN to Showcase Digital Marketing Solutions for Insurance and Financial Services Companies at IFCA Annual Conference

Attendees to Learn to Use Specialized Content to Strengthen Connections to Existing and Potential Customers, Increasing Sales


IMN and C.C. Chapman Help You Answer the Question “How Engaged Are Your Customers?”

Webinar Illustrates How to Leverage Content to Build Customer Loyalty and Retention

09-25-2012 Marks 5 Year Partnership with IMN as Exclusive Canadian Reseller of Loyalty Driver® for Automotive

Leading Canadian Provider of Internet-Based Marketing for Automotive Dealerships Empowers its Clients to Connect With and Engage Customers, Leading to Increased Sales.


IMN to Demonstrate Customer Engagement Strategies at the ABA Marketing Conference

Independent Regional and Community Banks Improve Client Retention and Revenue with IMN's Branded Newsletters and Consistent Social Content.


IMN Expands Digital Marketing Capabilities for Financial Organizations

Financial Services Organizations with Field Operations Benefit from IMN's Multi-Tier Communications Strategies that Leverage Branded Newsletters and Social Content to Drive Consistent Client Engagement and Revenue.


IMN Joins General Motors’ 2012 eSummit Digital Marketing Conference

Automotive Marketing Leaders to Share Best Practices and Experiences in Lead Conversion, Digital Marketing, Social Media and Reputation Management.


IMN and Dealer Communications Encourage Auto Dealerships to “Think Like a Publisher”

Webinar Attendees to Learn Six Important Steps for Building Effective Content Marketing Strategies that Drive Customer Loyalty and Sales.


IMN Adds Senior Executives to Position Digital Marketing Company for Greater Market Share and Growth

Investment in Leadership Team to Fuel Company's Next Phase of Business Expansion and Product Innovation.


Superior Choice Credit Union Relies on IMN's Email Newsletters to Improve Member Communications and Engagement

Consistent, Relevant Marketing and Educational Content Targets Members' Financial Goals and Encourages Rapid Response to News and Offers.


IMN Editorial Director to Moderate Autonomous Vehicle Panel Discussion at MIT

Discussion Held in Conjunction with the New England Motor Press Association Technology Conference.


Choice Hotels International Relies on IMN to Streamline Internal Email Newsletter Communications with 6,000 Properties across 11 Brands

Global Hospitality Franchise Depends on IMN's Digital Marketing Platform to Distribute Brand Content and Regulatory Materials to Owners and Managers.


IMN Selected by MINI USA to Accelerate Email Marketing Results

IMN Loyalty Driver Extends MINI's Reach With Loyal Customers in the U.S. to Drive Retention Efforts and Ensure Brand Consistency Across More Than 110 Dealerships.


Biltmore Inspirations, Celadon Road and Gigi Hill Bring More to the Party with IMN

Rapidly Growing Direct Sellers Rely on IMN's Digital Marketing Platform to Empower Consultants, Cultivate Personalized Customer Relationships and Strengthen Corporate Brands.


IMN Helps Kia Motors America Drive Toward Digital Marketing Goals

More Than 220 Kia Dealers Use IMN's Loyalty Driver to Support Customer Retention Goals and Generate Measurable Results.


Steve Wilhite Joins the Board of Digital Marketing Company IMN

Former Hyundai, Nissan and Apple Senior Executive to Lend His Marketing Vision and Vertical Industry Expertise to Support IMN's Global Branding and Growth Strategies.


GM Approves IMN as Turnkey Program Provider for in-Market Retail Co-op Matching Funds

IMN's Digital Marketing Platform Enables GM Dealers to Positively Impact Owner Loyalty and Customer Retention.


Floor Coverings International Lays the Groundwork for Relationship Marketing with IMN

Customizable Email Newsletter and Social Sharing Capabilities Enable Franchisees to Better Engage with Customers and Prospects While Generating High Quality Leads.


Content-Driven eCommunications Provider IMN Appoints Ben Levitan as CEO

Change in Senior Executive Team Positions Company for Continued Leadership in Content Marketing.


Evergreen Bank Group Turns to IMN’s Bank Adviser eCommunications to Help Build Brand

eNewsletter provides bank with easy way to connect, cross-sell customers.


IMN Achieves Ten-Fold Growth in Sales to Community Financial Institutions

Content-driven eCommunications provider grows product line and customers.


First General Credit Union Deploys IMN’s Member Adviser eCommunications to Increase Frequency of Contact

Credit union e-newsletter also reduces print, mail costs.


IMN Achieves 70 Percent Sales Growth; Employee Base Grows by 50 Percent

Content-driven eCommunications Provider Reaches Nearly 20 Million Automotive Consumers with Loyalty Driver™ and Signs New Retail and Franchise Clients Including Bob Evans® Restaurant Chain and Franchisors Bojangles' Restaurants, Inc. and Fantastic Sams® Hair Salons.


IMN’s Member Adviser Small Business Edition Provides New Program to Credit Unions for Attracting Small Businesses

Gives credit unions a monthly marketing communications channel for acquiring, retaining and upgrading small business customers.


IMN Launches REAL Program to Win Small Business Relationships within Existing Retail Households

Announced REAL e-Briefings as the first component of its REAL (Reach, Engage, Acquire, Local) series of small business marketing solutions.


Michelle Larter Promoted to Worldwide Director, Direct Selling at IMN

Larter has been integral to IMN's success in the direct selling industry, cultivating strong relationships with over 60 direct selling organizations.


IMN to Host Video Marketing Webinar for Direct Selling Organizations with It Works! Marketing

Webinar to address a new take on driving leads, recruitment, and customer acquisition for Direct Selling companies.


IMN to Host Gen Y Outreach Webinar for Financial Institutions

Webinar to address innovative marketing techniques that resonate with Gen Y market.


Ford Motor Company Veteran Craig Samara Joins IMN as Executive Director of OEM Development

Former V.P. of Retail Operations at Jaguar, brings over 20 years of industry experience to his role with IMN.


Works! Marketing Selects IMN eCommunications Platform

Multi-media eNewsletters and robust analytics supporting It Works growth.


IMN Adds Banking Services Vice President, Poises for Additional Growth in Banking & Credit Union Industries

eCommunications provider cites increased demand for Banking.


Direct Selling Women’s Alliance (DSWA) Honors IMN’s Michelle Larter with Visionary Award

DSWA's most prestigious distinction given to those who go above and beyond call of duty.


BMW Veteran David Rose Joins IMN as Director of OEM Programs

Rose, former Sales Operation Manager for BMW, brings over 30 years of industry experience to his role with IMN.